Visit from the Ambassador of China

Today we met with the Ambassador of China to Sweden, Mr. Cui Aimin, at our office in Stockholm to discuss about opportunities and challenges in the game industry.

The Swedish Game Industry spans all over the world and 1 out of 4 people on earth have played a Swedish game. This has of course caused some international interests in Swedish game developers, including from China.

We thank Mr. Aimin for the visit and interesting discussions about the benefits of playing games and the opportunities and challenges for the game industry.

Head of Secretariat, Per Strömbäck, and the Ambassador of China to Sweden, Mr. Cui Aimin, standing in front of a wall painting made by artist Idamaria Holmqvist.


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